How Much Does A Super Bowl Commercial Cost Per Second?
Super Bowl ad cost per second is $233,333 for in-game spots during the Fox Sports broadcast of Super Bowl 57 on Feb.
In 2022, per second commercial cost during Super Bowl was $216,666.67, which was an increase from $183,333.33 in 2021.
The first per-second ad for Super Bowl I game between the Green Bay Packers and Kansas City Chiefs cost $ 1416.667.
Since the first Super Bowl in 1967, the number of viewers increased year by year and become the best place for potential advertisers.
Over the past few years, Super Bowl commercials have become one of the most highly expected parts of a Super Bowl broadcast.
Super Bowl Ad Space Cost
15 second Super Bowl commercial cost $3.5 million for the year 2023 game between Kansas City Chief and Philadelphia.
Fox set the average charge of around $2.5 to $2.8 million for a commercial time at Super Bowl LIV. Similarly, in 2021 the cost of Super Bowl LV was steady at around $2.75 million.
The average cost of a 15-second ad during the Super Bowl game increased by 87% from 2008 to 2016.
Super Bowl XLVII and Super Bowl XLVII both reported the average cost of 15-second commercials at $2 million.
Many brands such as Budweiser, Coca-Cola, and Master Lock have been famous for their commercial advertisement during Super Bowl games.